On a short-term or ongoing basis, Steven Swartz will meet with you to evaluate your strategies for public relations and career development. A three-hour consultation can help you gain a holistic view of your current status and goals, resulting in concrete recommendations for further action. Potential topics might include:
- Evaluating the effectiveness of promotional materials: website design and navigation, social media, textual content, publicity photos, mailing pieces
- Upcoming/potential projects: which offer the best opportunities for branding, increased visibility, and career development, and how to maximize those opportunties
- Identifying potential partners, allies, resources for wish-list projects and impending initiatives
- Referrals: professional partners (legal, managerial, financial) of proven excellence
- Intangibles: aesthetic direction, fresh ideas, what to do next?
